2 Crucial Kinds of Research Life Science Organizations must conduct.
It’s been proven that life science organisations that do not conduct research make poorly informed decisions, lack understanding of market trends and their audience needs and this leaves them lost in the greatly competitive life science business space. Without research, you are missing crucial data-driven information that can skyrocket your organization’s success. Are you about…
LSN Editor 17 reasons every organization should invest in research.
Investing in research is the key to unlocking a brighter future for organizations or individuals in the life science field or health communities. By dedicating resources to the pursuit of knowledge and innovation, we can drive progress, improve lives, and solve some of the world’s most pressing challenges. Research has the power to transform industries,…
7 Steps To Build a Successful Personal Brand in Life Sciences.
Whether you’re a researcher, biotechnologist, microbiologist, biochemist, pharmacologist, toxicologist or any other life science professional, personal branding is of great importance to your success especially if you want to be at the peak. Personal branding gives you an advantage in this highly competitive academic and career space. It helps you build a professional identity and…
5 Key Strategies to Stand Out as a Life Science SME in Nigeria
The life science industry in Nigeria is rapidly growing, with numerous Small and Medium-sized Enterprises (SMEs) emerging to address the country’s healthcare challenges. However, standing out in this competitive industry can be daunting. Therefore, to stand out as a Life Science SME in Nigeria, it’s crucial to adopt a multi-faceted approach that incorporates innovation, quality,…
How to apply the 5 P’s of Marketing in your Life Science SME.
Effective marketing strategies are crucial for the success and growth of life Science small and medium-sized enterprises (SMEs). The 5 Ps of marketing are an essential part of a successful marketing mix strategy. This mix consists of the actions brands take to market their products and services, using a framework with five core components: product,…
Product development and criteria in the life science industry in Nigeria.
In the context of life sciences, the development of pharmaceutical products stands as a complex endeavour, drawing upon diverse disciplines to systematically refine and optimize new medications. Guided by regulatory standards, this process prioritizes the assurance of quality, and safety in the final product offerings. Product development is the process of bringing a product from…