Discover how Customer Service Drives Customer Retention for Life Science SMEs in Nigeria
Remember, your customers are the Lifeblood of your SME. In this highly competitive market, where customers have countless options, standing out as a small and medium-sized enterprise (SME) in the life science industry in Nigeria requires excellent customer service. It doesn’t just boost sales and attract new customers, it secures long-term success. In fact, quality…
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PROMOTING LIFE SCIENCE SMEs IN NIGERIA THOUGH INFLUENCER MARKETING.
Promoting your life science small and medium size enterprise (SME) in Nigeria may not bring a 100% result at the initial stage but one proven and the best way you can promote your life science SME is through influencer marketing. 50% of Millennials trust product recommendations from influencers. This drops to 38% for product recommendations…
Role of Branding for Life Science SMEs in Nigeria.
Branding has become an essential element for success in the Nigerian life science industry, as it is with other industries around the world. This is because branding has been proven to be an effective way to differentiate a product or service from its competitors. It creates an emotional connection between the product or service and…
Is it healthy to preserve milk in a bowl of water?
Some households in Nigeria do not have a refrigerator so they preserve their opened evaporated milk by dipping it into a bowl of water. While their intention to stop the milk from spoiling is good, is this method of preservation safe? You will find out in this blog post. Dipping a container of…
5 must-have skills for life science professionals to work remotely in Nigeria
Remote work has become a popular option for employees across many different industries. Working remotely rather than in an on-site office provides employees with a range of benefits. The Life Science Industry is also part of this transition and this offers life science professionals including students in Nigeria the opportunity to offer their services…
World No Tobacco Day 2023: The Science Behind The Addictive Nature of Tobacco.
If you have seen how addicted a person is to tobacco consumption and you are wondering why tobacco is so addictive. There’s a science behind it. Tobacco is a plant grown for its leaves, which are dried and fermented before being put in tobacco products. Tobacco contains nicotine, an ingredient that can lead to…